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CURB APPEAL

THAT PAYS OFF
We surveyed a group of anonymous homeowners to see how much value an upgraded entry door adds to a house’s perceived property value.
 
Replacing your front door with an ODL entry door doesn’t just elevate your entryway—it can increase your home’s perceived value by up to 3%, enhance curb appeal, and create a lasting first impression. It’s one of the highest-ROI exterior home improvements you can make.
 
  ODL Entry Doors. Trusted To Transform. 

YOUR DOOR IS HOLDING YOU BACK

Builder-grade doors mean three things:

1. It has no personality and matches everyone else

2. Your curb appeal is losing

3. It's leaving money on the table

 

A thoughtfully designed ODL entry door can make the average home look $10,000–$16,000* more valuable. 
Fixr Door and Window Report 2026

THE MOST IMPORTANT ATTRIBUTES

Industry surveys conclude that door performance and aesthetics are the two most important attributes to a homeowner when picking a new entry door. 

DESIGNED TO STAND OUT

Replacing your front door with an ODL design doesn’t just elevate your entryway—it can increase your home’s perceived value by $10,000 or more, enhance curb appeal, and create a memorable first impression. 
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TRUSTED TO TRANSFORM

 ODL represents the evolution of a trusted legacy. Built on decades of performance, engineering excellence, and care, ODL makes transformation a confident step forward, not a leap of faith. 
 

DON'T SKIP THE DOOR

A new entry door is one of the most lucrative exterior improvements on a house. Whether you are staying in your forever home or getting ready to move, a new entry door enhances your experience and value.

*$10,000 - $16,000 value is based on a home price of $350,000. Not a guarantee of investment returns, increase in value, or selling price. Results may vary based on region, door style and home style. Study was commissioned by ODL and conducted by Hanover Research, an independent research provider.