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Notes from the Chair


Notes from the CEO: July 29, 2021

In his book The Morning, Larry Mulder wrote:

“I believe, though, there’s a common denominator in each generation; we walk in the footsteps of preceding ones. Most of us enjoy the shade of trees we didn’t plant—trees that were tended by others who...

Notes from the CEO: July 15, 2021

Have you ever noticed that when someone says “I’m crabby.” it's usually followed by a look of frustration or confusion? It’s almost like we’re saying, “I don’t know why I feel this way, but I do. So please forgive me for anything I might do that...

Notes from the CEO: June 24, 2021

In July 2020 we started a learning journey to open our eyes to bias. Through Workplace Respect Training, we explored diversity, inclusion and belonging (DIBs). Since then, we’ve had about ½ dozen other trainings to help us continue this learning in...

Notes from the CEO: June 17, 2021

ATS is a metric that we started paying a lot of attention to in 2020 in order to stay focused on service to our customers.  95% ATS was a Key Expectation last year, and we’ve been working hard to move closer to that goal every day. Recently we had...

Notes from the CEO: June 10, 2021

ODL’s History (Glass) Wall in the Zeeland, MI corporate office is filled with dozens of icons that represent important moments in our history, special stories that showcase our Core Values, and goals for our future. 

One of the icons in the 1960’s...

Notes from the CEO: May 27, 2021

On June 25, 2020 we published a blog called “The BEST safety video you have EVER seen!”. We were a little over 3 months into the pandemic in the US, and we began planning for the day when we could reopen the offices safely. You could say we have...

Notes from the CEO: May 13, 2021

A teammate sent me this video as their “good news” for a huddle this week.  I won’t reveal who sent it until the end, but if you’ve ever heard the expression “the apple doesn’t fall far from the tree,” I’ll bet many of you won’t need to watch more...

Notes from the CEO: May 6, 2021

If you Google the phrase “what does a CEO do all day?” you’ll get about 35 million search results. The curiosity exists in part because they’re “the boss”, but also because they’re part of one of the smallest departments in the company (usually,...

Notes from the CEO: April 29, 2021

As you know by now, I really enjoy these conversations with retiring employees.  It’s cool to trade stories from the past and talk about their hopes for the future.  In this video, you’ll hear me ask Tomas, “So, what do you like about ODL?” His...