Welcome to our first Stay Sharp post. This series is going to help us all sharpen our skills so we can win. Not only will we learn from experts, but exchanging ideas, learnings, and competitive knowledge with each other will keep us sharp in 2021.
This month's Stay Sharp theme is video. In this digital-first world, the way we work and where we conduct business continues to evolve. Consumerization of the B2B buyer is causing us to rethink the way we market and sell our products. E-commerce, instant order confirmations and up-to-date tracking in the consumer world has blurred the lines for B2B buyers. The way we communicate and connect with them is no different. Video is now compulsory in the sales cycle. Getting comfortable on both sides of the lens will determine your future success in this new virtual world.
This month's topics are saved as separate videos, due to the poor quality of our webinar recording, we only included the open discussion from the webinar:
- New Studio
- Indirect contacts in Salesforce
- Video tips
- Virtual Selling: How to close the deal
- Open Discussion webinar recording
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